Youth Advocates for Healthy Foods: Buffalo Case Study
Rifat produced a compelling case study video showcasing the impactful work of the Healthy Food Youth Advocates, a teen leadership group run in partnership by 4-H and the Healthy Community Store Initiative at Cornell Cooperative Extension of Erie County. The video highlights the group’s efforts to address food apartheid and promote healthy eating in Eastside Buffalo, particularly in the aftermath of the May 14, 2022, Tops Market shooting. Through an engaging narrative, the video captures the youth advocates’ journey as they collaborate with community partners, develop healthy recipes, and advocate for change through initiatives like teleprompter-guided presentations and hands-on activities.
[Client]
Cornell Cooperative Extension of Erie County
[Year]
2023
[Services]
Documentary
[Catagory]
Documentary & Film
Pre-Production
Collaborated closely with Cornell Cooperative Extension and the Healthy Food Youth Advocates to understand the program’s goals and impact.
Developed a script that highlighted key themes, including food apartheid, community engagement, and youth leadership.
Identified locations for filming, such as Buffalo’s Golden Corner, Salud Market, and community gardens.
Planned interviews with youth advocates, adult leaders, and community members to capture diverse perspectives.
Production
Filmed in various settings, including community stores, urban farms, and event spaces, using professional equipment to ensure high-quality visuals.
Worked with teens to set up teleprompters, making it easier for them to deliver their messages confidently.
Captured interviews and discussions about food justice, nutrition education, and community outreach efforts.
Recorded footage of the youth advocates participating in activities like recipe development, community gardening, and public speaking events.
Post-Production
Edited raw footage into a cohesive narrative, focusing on the youth advocates’ personal stories and achievements.
Added music and sound effects to enhance the emotional impact of the video.
Included graphics and text overlays to highlight key statistics and program details.
Ensured the final edit met the grant requirements while maintaining an engaging and inspiring tone.
Distribution
Delivered the final video in high-resolution formats suitable for Cornell Cooperative Extension’s grant submission.
Snaps From the Project
I love it, too! The video captured the story really well and thank you for having the two youth narrate it together.
Mingla Charoenmuang, Ph.D.
